One 2 One

What is Relationship Marketing?

The relationship marketing is a business strategy that focuses on satisfying customer needs. efficient and personalized in order to become a loyal customer andgenerate a long-term profitable relationship.

What are the objectives of relationship marketing?

• Increase sales growth of existing customers and acquiring new customers
• Increase customer retention rates
• Understand customers better
• Maximize your information from the databases
• Identify customers generate more profit for the company
• Identify new business opportunities
• Improve customer service
• Optimize and customize processes
• Mejorar ofertas y reducir costos

One 2 OneRelational Marketing develops projects across 3 business lines:

1. Data Base Marketing
2. Direct Marketing
3.Content Generation

Data Base Marketing

Search intelligent interactions based on knowledge of customers. Design and develop strategies for structure, organization and intelligence databases, to design and project support relationships with customers.

Servicios de Data Base Marketing

• Structure
• Organization
• Integration
• Debugging
• Administration
• Rent records
• Analysis
• Strategy
• Update

Direct Marketing

Designing and developing strategies for customer relationships through direct mail,in order to improve profitability.

Direct Marketing Services:

• Strategy
• Creativity
• Design
• Print
• Distribution
• Telephone follow-up

Content Generation :

Design and develop communication strategies with clients, through the generation of content in different formats: magazines, newspapers, printed newsletters, electronic newsletters, web page content.

Content Generation Services

• Strategy
• Concept: Content, Layout, Format
• Content: Text, Photo, Infographics
• Layout
• Navy
• Printing or Web Mounting
• Content Management